New Public Relations Challenge Opens
A new online challenge encourages local chapters to demonstrate how they showcase SkillsUSA to the news media in ways that highlight CTE and student success. The purpose of the challenge is to help students grow in their communication and teamwork skills while promoting SkillsUSA to a wider audience. The SkillsUSA Public Relations Challenge will be open to March 30, 2018. The media coverage period must be three months to six months.
Student officers and advisors, state officers and state staff can join the new SkillsUSA Public Relations and Advocacy Facebook group, “Must Love Red.” This is a closed group that will provide resources for your public relations and advocacy efforts. We encourage your students to join this site at: www.facebook.com/groups/421237134924875/
Three schools will be selected as winners. One state officer team will also be recognized. Winners will receive a check payable to their school or state association.
- SkillsUSA Media Champion (first-place school or section): $900
- SkillsUSA Media Boss (second-place school or section): $300
- SkillsUSA Media Whiz (third-place school or section): $200
- State Advocacy Award (first-place State Officer Team): $900
The SkillsUSA Public Relations Challenge entry application is located on the “Must Love Red” Facebook page. You must complete an application and document all news coverage. For questions, contact Karen Kitzel, firstname.lastname@example.org or 703-737-0607. For complete rules, go to: www.skillsusa.org/competitions/skillsusa-pr-challenge/